The Fejisglam Management App
Case Study
Dafe Software played a pivotal role in the development of the Fejisglam Management App, delivering both the web application and mobile application components of the project. The application is designed to operate seamlessly across multiple platforms, including desktop computers, tablets, and mobile devices. This versatility ensures that beauty professionals can manage their businesses effectively, whether they are in the office or on the go.
Project Overview
The Fejisglam Management App is a comprehensive web and mobile application specifically designed to enhance the operational efficiency of a beauty and training business. This innovative system facilitates various essential functions, including sales tracking, invoice generation, student registration and management, booking management, staff management, and financial record keeping. By integrating these features into a single platform, Fejisglam empowers beauty professionals to streamline their operations and focus on delivering exceptional services to their clients.
The Problem Statement
Beauty and training businesses often face challenges in managing their operations due to the complexity of coordinating various tasks such as appointment scheduling, sales tracking, and student management. Without an integrated system, these tasks can become cumbersome and time-consuming, leading to inefficiencies and decreased productivity. Additionally, the lack of real-time data can hinder decision-making and affect overall business performance.
Project Goals
Develop a user-friendly platform that consolidates various operational functions into a single application.
Enhance the efficiency of sales tracking, invoice generation, and appointment scheduling for beauty professionals.
Provide robust tools for student registration and management, enabling training businesses to streamline their processes.
Ensure compatibility across multiple devices, allowing users to access the application anytime and anywhere.
User Problems
- Difficulty in managing multiple aspects of their business due to the lack of an integrated system.
- Time-consuming processes for tracking sales, generating invoices, and managing appointments.
- Limited visibility into financial records and business performance, making it challenging to make informed decisions.
- Inefficient student registration and management processes for training businesses.
Possible Solutions
A centralized platform that integrates sales tracking, invoice generation, booking management, and student management into one cohesive system.
User-friendly interfaces that simplify the management of appointments, sales, and student records.
Real-time data access and reporting features that provide insights into business performance and financial health.
Mobile and desktop compatibility, allowing users to manage their operations from any device.
Primary Research
- Interviews with beauty professionals to identify their operational challenges and requirements.
- Surveys targeting users of existing management solutions to gather feedback on desired features and functionalities.
- Focus groups with training business owners to understand their unique needs for student management and tracking.
Secondary Research
- Analyzing market trends in the beauty and training industry to identify common operational challenges.
- Reviewing existing management applications to assess their strengths and weaknesses.
- Studying best practices in business management to inform the design and functionality of the Fejisglam Management App.
User Personas
Jessica
✨ Demographics
Age:
30 years old
Education:
Diploma in Cosmetology
Hometown:
Calgary, Alberta
Family:
Married with one child
Occupation:
Owner of a beauty salon specializing in hair and makeup
📌 Goals
To streamline salon operations
improve customer service,
increase sales.
😡 Frustrations
Struggles with managing appointments
tracking sales
generating invoices manually
